WALLS REMEMBER: A GATA EDITORIAL

 

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In this exclusive GATA editorial, concepts of memory, space and contemporary anxiety are explored within a post-capitalist landscape. A surrealist visual protest, pushing back at the systems of control that seek to keep us locked in a mental cage.

 

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“We find ourselves in between the past and the future. Caged in walls that used to be occupied by big corporations, we levitate between ‘now’ and ‘then’. Absurd and purposeless, we try to find meaning in the places we are put in.”

 

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“Just as in real life, we are stuck between the ambitions of world leaders, often misled by misinformation and fake news—the feeling of uncertainty, manipulation, and awaiting inspired us to make this editorial.”

 

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“Attributes such as clock, wheelchair walker, office yoga ball, and others unite topics of time, previous purpose of the location, and ordinary lifestyle. The mix of absurdity is accurately formed in a setting of reality.”

 

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“The title ‘walls remember’ refers to the Russian proverb meaning that places have memory. The office can be abandoned, re-constructed, or even demolished, but the place will always keep the memory of the past, as long as the walls remain.”

 

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Creative Director: Gleb Bondarenko

Production: Super Metal

Photographer: Iva Koguashvili

Video: Gleb Bondarenko

Photo Post-production: Red Eye Studio

Stylist: Volha Reutava

Makeup & Hair: Jessica Nzeyimana Van Geersom

Model: Adisxy

Model: Eva

 
 
PhotographyJames Elliott