There are designers who build brands, and then there are designers who build worlds. ILONA belongs to the latter. Raised between Los Angeles, Berlin, and Paris, her work challenges traditional fashion design to create a diary stitched in fabric: charged with memory, trauma and obsession.
Read MoreGhosts Don’t Need Checkout Dates is the latest editorial from GATA; an experimental foray into the digital age we inhabit, a realm of simulation, simulacrum, and filtered social projection.
Read MoreTokyo. The neon metropolis of sound, motion and culture has long held the gaze of fashion devotees around the world. But behind the fits, who are the personalities that inhabit this city? GATA journeyed into the backstreets of Shibuya to capture some of the most stylish women in Japan’s capital, students, writers, DJs, artists, idols, to chat fears, dreams and the hard lessons of life.
Read MoreFor some, leather is a second skin; something like armour, sexy to the touch. GATA met with Ginji Osada, leather crafter, creator and mastermind of Ginzi, at his atelier in Tokyo.
Read MoreSome brands are built; others are born from myth. GATA Introduces: NISHIMOTO is the mouth
Read MoreYou wear them every day. They carry you. To that grimy basement party, a quiet café with a cigarette and a coffee, wandering through the city, sprinting for the last train - or just pulling your outfit together.
Read MoreMasha Park doesn’t believe in “pretty nails.” For the Seoul-based artist, nails are sculptures, archives, even acts of rebellion. From Moscow to Seoul, Masha has been quietly rewriting what nail art can be.
Read MoreTo mark the release of our upcoming collaboration with ®️PEN TOYS, GATA is proud to present “Dark Habits”, a visual story centred around tainted faith, suffocating guilt and the forbidden desires that live between them.
Read MoreWith their latest collection, LA-based streetwear brand Revenge has taken note and tapped into a long-forgotten aspect of Japanese horror culture: the video game advertisement.
Read MoreWhen Donna Haraway wrote her Cyborg Manifesto in 1985, the Second Wave of Feminism has already proclaimed that the personal is political.
Read MoreElena Velez is building a new kind of dystopia—raw, unvarnished, and unapologetically personal.
Read MoreGATA had a chance to catch up with the jewellery artist to talk about her recent experimentations with 3D, the lessons she learned from collaborating with XG and the future of AI in the creative industry.
Read MoreGATA met up with NYC-based designer Marshall Columbia to dive into the creative forces shaping his one-of-a-kind fashion brand.
Read MoreDrawing inspiration from Japanese anime and Berlin’s dynamic art scene, Soh’s work defies convention.
Read MoreWith a style that leans toward the utilitarian and a deep connection to spirituality, Stephanie has cultivated a unique and impactful approach to both her work and her personal life.
Read MoreStrawberry Western is a New York City-based brand making sustainable activewear with alt girls in mind. This time, they’ve teamed with GATA for an editorial combining two unexpected realms: female bodybuilders and fashion.
Read MoreRetail Pharmacy is quickly becoming one of New York City’s most unique shopping experiences.
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